This comprehensive guide will walk you through the process of setting up and completing your Brand Profile on Creatively Squared. A well-crafted Brand Profile ensures that our creative team can produce content that perfectly aligns with your brand identity.
Accessing Your Brand Profile
Log in to your Creatively Squared account.
In the left-hand menu, click on "Brand" to access the Brand Profile section.
To create a new profile, click the "+" button. You can create separate profiles for sub-brands later if needed.
✅ See example completed brand profiles :
Completing Your Brand Profile
1. Overview
Upload Your Logo: Add a high-quality version of your company logo.
Write a Brief Description: Provide a concise summary that highlights what makes your brand unique.
2. Branding
This section is crucial for defining the visual essence of your brand. Be sure to fill out all fields with your most up-to-date information.
Please keep in mind that your existing brand guidelines documents do not replace the need to fill out all of the provided fields. Our platform is designed to highlight the important details you need to be shared so it can be easily digested by our creative team.
Brand Assets: Upload high-resolution and vector versions of your:
Logo
Fonts
Icons, mascots or other brand-related graphics
Color Palette: Specify the hex codes for your:
Primary colors
Secondary colors
Tertiary colors
Legal and Compliance Guidelines
Detail any requirements strictly relating to brand photography and digital creative that must be adhered to.
Do's and Don'ts
Provide clear, actionable guidelines for creators.
3. References
In this section, upload visual assets that exemplify your desired aesthetic. Add captions to provide context for each reference image.
Important Notes
Existing Brand Guidelines: While you can upload existing brand guideline documents, they do not replace the need to fill out all fields in the Creatively Squared platform. Our system is designed to highlight key details in an easily digestible format for our creative team.
Auto-Save: Your Brand Profile automatically saves as you work. However, remember to update it regularly to ensure the most current branding information is always available.
Thoroughness is Key: The more comprehensive your Brand Profile, the better equipped our creative team will be to produce impeccable, on-brand content for your company.
By following this guide and providing detailed information in your Brand Profile, you'll set the foundation for successful collaboration with the Creatively Squared team.