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Optimizing Content with Adapt & Optimise Brief - Demo
Optimizing Content with Adapt & Optimise Brief - Demo

Learn how to transform your existing content to suit new objectives.

Updated over 2 months ago

1. Brief Interface

This video will show you how to start your brief by completing the Overview section, linking your brand profile, and clearly stating your project's objective.

2. Concepts

In the Concepts section for an Adapt & Optimize brief, you just need to name your concept, then use the Creative Components section to detail how you would like your existing assets transformed.

3. Creative Components

This video will guide you through filling out the Component cards, tailoring your requests based on your chosen creative style.

When submitting a project brief on our platform, it's important to understand the minimum credit requirements. For an Adapt and Optimize project:

  • Minimum project size: 3 credits

  • Minimum concept size: 3 credits

Content types and their credit costs:

  • 1 video = 10 credits

  • 1 static item = 3 credits

4. Visual Guide

This video will walk you through creating a comprehensive visual guide using frames, descriptions, and reference materials to communicate your project's vision.

5. Inspiration

This video will show you how to add inspirational visuals and notes to each concept, helping to define the style and output you're aiming for.

6. Deliverables

This video will demonstrate how to specify the exact assets you need for each concept, including their quantity, type, channel, and ratio.

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