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Creative Idea Map Tool

Learn how to quickly organize campaign ideas using proven marketing frameworks and strategies.

Updated over a month ago

The Creative Idea Map is an innovative tool designed to simplify your marketing ideation process. It generates customized marketing concepts by analyzing your product information and applying proven advertising frameworks. This tool creates a comprehensive map of creative ideas and messaging strategies, serving as a foundation for your next marketing campaign.

How it works:

  1. You input your product details.

  2. The tool analyzes this information using AI and marketing best practices.

  3. It generates an interactive visual map showcasing various creative pathways and messaging strategies.

  4. The ideas are organized into categories based on customer types, buying stages, emotional appeals, and key product benefits.

Step-by-step guide:

  1. Enter Product Details:

    • In the "Product details" field, enter your product name

    • Below, enter or paste a product description.

  2. Generate Ideas:

    • Click the "Generate" button to create a custom map of ad ideas.

    • The tool applies best-practice advertising frameworks to your product information.

  3. View Results:

    • Examine the generated mind map visualizing various creative pathways and messaging strategies.

  4. Explore Alternative Views:

    • Click "View mind map" in the bottom right to access additional viewing and editing options.

    • Use the list view to see text-only results for a different perspective.

  5. Utilize Key Functions:

    • Expand: Click the "Expand" button in the top right to view the map in full-screen mode.

    • Zoom: Use zoom controls (typically available in mind mapping tools) to focus on specific areas.

    • Save: Click the save icon in the bottom toolbar to add the map to your saved items for future reference.

By following these steps, you can efficiently generate a range of marketing ideas tailored to your product, saving hours of brainstorming time and empowering you to create more effective, targeted marketing campaigns quickly.

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